The international equestrian market moves quickly. A suitable horse can become available in Belgium, a transport place may open between France and the Netherlands, or an experienced groom may begin looking for a new position—all within the same day.
Finding these opportunities traditionally depends on multiple contacts, private messages and general groups filled with unrelated posts.
The Hiplando WhatsApp channel brings the market together through a structured network of specialized groups. Members can follow the categories that matter to them, discover new opportunities and communicate directly with buyers, sellers and equestrian professionals around the world.
More Than a Horse-Sales Group
Hiplando was created as a global equine sales agency and digital equestrian platform.
The WhatsApp channel supports this vision by connecting different parts of the equestrian industry in one organized network. It includes much more than horses for sale.
Members can find:
Show-jumping horses
Hunters and equitation horses
Young horses, foals and mares
Ponies
Dressage horses
Horse trucks
Saddles, horsewear and equipment
Equestrian properties
Riders and grooms
Horse transport opportunities
Scouting requests
Competition calendars and market updates
Instead of searching through one crowded conversation, members can enter the groups relevant to their discipline, business or current needs.
The Hiplando Specialized Groups
🏆 Jumpers
The Hiplando Jumpers group is dedicated to show-jumping horses between 5 and 15 years old.
Listings can include amateur horses, experienced competition partners, young prospects and Grand Prix horses. Each listing should clearly state the horse’s age, level, location and price.
🇺🇸 Hunters & Equitation
The Hunters & Equitation group serves riders, trainers and buyers searching specifically for horses suited to the North American hunter and equitation market.
Information about rideability, temperament, experience, lead changes and suitability for amateur or junior riders can be particularly important in this category.
🥇 Youngsters, Foals & Mares
The Youngsters, Foals & Mares group includes young horses from birth to four years old, as well as foals and breeding mares.
Listings should include accurate pedigree information, age, sex, studbook, location and price. Relevant details about breeding status, veterinary information or young-horse assessments should also be provided when available.
🦄 Ponies
The Hiplando Ponies group is dedicated to sport, competition and leisure ponies.
Listings should clearly state the pony’s height, age, discipline, experience and the type of rider it may suit.
💫 Dressage Stars
The Dressage Stars group connects buyers and sellers of dressage horses at different ages and training levels.
Sellers should describe the horse’s current level, movements, competition history, temperament and rider suitability accurately.
🚛 Horse Trucks
The Horse Trucks group is dedicated to two-horse vehicles, larger horse lorries, trailers and related transport vehicles.
Listings should include the manufacturer, model, year, mileage, horse capacity, living facilities, location, condition and asking price.
🌐 Horsewear & Material
The Horsewear & Material group includes saddles, tack, stable equipment, riding clothing, horsewear and other equestrian material.
Clear photographs, condition, size, location and price help potential buyers decide whether an item is suitable before making contact.
🏡 Equine Properties
The Equine Properties group features stables, farms, training facilities, land and other properties designed for equestrian use.
Listings should explain the location, number of stables, arenas, paddocks, accommodation, available facilities and whether the property is for sale or rent.
🔰 Grooms & Riders Hub
The Grooms & Riders Hub connects equestrian professionals with stables, riders and employers.
Posts may include job opportunities or professional availability. They should state the position, location, expected experience, starting date and other essential conditions clearly.
🚛✈️ Logistics & Transportation
The Logistics & Transportation group helps members find available transport, request quotations and fill spaces on planned journeys.
Useful posts include:
Departure and destination
Travel date
Number of horses
Available spaces
Ground or air transport
Relevant stopovers
Contact details
This group can be particularly valuable when a transporter has an empty place on an existing route.
Looking for Something Specific?
General “looking for” requests should be posted only in the dedicated Hiplando Scouting group.
This keeps the sales categories organized and gives scouting requests the attention they deserve.
A useful request should include:
What you are looking for
Discipline
Preferred age and height
Current or intended level
Budget
Preferred location
Required timeline
Essential conditions
Rider video when relevant
Requests can be made for horses, trucks, equipment, properties, professionals or transport.
Rules That Keep the Channel Professional
A valuable international network depends on clear and accurate information.
Price and Location Are Mandatory
Every sales post must include a price and location.
“DM for price,” “price on request” or similar wording is not accepted. Buyers need this information to determine whether an opportunity fits their budget and practical requirements.
Owner Permission Is Required
A horse, vehicle, property or product may only be advertised with the owner’s permission.
If an agent, rider or trainer is posting on behalf of an owner, they must be authorized to do so.
Use the Correct Category
Posts should be placed in the group that matches the horse, product or service.
Show jumpers between 5 and 15 years old belong in the Jumpers group. Horses between 0 and 4 years old belong in Youngsters, Foals & Mares.
Keeping listings in the correct category makes the channel faster and more useful for everyone.
Provide Current, Representative Information
Photographs, videos, prices and descriptions should reflect the horse or product as it is currently presented.
Important information should not be intentionally hidden or replaced with exaggerated claims.
Use Scouting for Requests
Sales groups are intended primarily for available listings. Requests beginning with “looking for” should be submitted through Hiplando Scouting.
How to Create a Strong Horse Listing
A complete horse listing should include:
Name
Year of birth
Sex
Height
Sire and dam
Studbook
Current level
Competition results or results link
Temperament and rider suitability
Veterinary information or X-rays available
Location
Price
Trial availability
Recent photographs and videos
Contact method
A buyer should be able to understand the main opportunity without requesting every basic detail privately.
How Buyers Should Use the Channel
The WhatsApp channel helps buyers discover opportunities, but every purchase still requires appropriate due diligence.
Before committing to a horse, buyers should consider:
Confirming the horse’s identity
Reviewing recent, representative videos
Checking competition records
Asking about ownership and sales authority
Arranging a trial when possible
Appointing an independent veterinarian
Confirming the commercial terms in writing
Verifying payment details
Planning transport and documentation
Buyers who want Hiplando to manage this process can use the professional scouting or agency sales service.
Peer-to-Peer Listings and Hiplando Agency Sales
It is important to understand the difference between direct channel transactions and Hiplando’s professional sales services.
Direct WhatsApp Channel Transactions
Subscription members can communicate and negotiate directly with one another.
These transactions are peer-to-peer, and Hiplando does not take a sales commission from a direct agreement made between members through the subscription channel.
The buyer and seller remain responsible for their due diligence, veterinary decisions, agreement, payment and delivery unless they separately request Hiplando’s assistance.
Classic Horse For Sale Service
When Hiplando acts as the sales agency, we can manage the process from the first listing through enquiries, trials, veterinary coordination, paperwork and transport.
For sellers without an active subscription, a classic Horse For Sale listing costs €99. A 10% commission applies when the horse is sold.
Hiplando Auction
The Hiplando Auction is a separate service with its own conditions. The auction entry fee is €500, and Hiplando receives a 10% commission when the horse is sold.
Clear separation between these services allows clients to choose the level of support that fits their transaction.
Choose Your Hiplando Plan
Plan Découverte – Seven-Day Trial
New users can begin with a seven-day view-only trial.
The trial allows users to observe the channel and available opportunities before selecting a subscription. Posting is not included during the trial period.
Basic Plan – €119.99 per Year
The Basic Plan includes:
Access for one phone number
Main Hiplando WhatsApp channel access
Daily horse and market updates
Competition calendars
Relevant equestrian news
Member information and insights
Pro Plan – €299.99 per Year
The Pro Plan includes all Basic benefits, plus:
Up to three registered phone numbers
Unlimited horse listings
Priority Hiplando support
A 10% discount on Hiplando transport services
Join the Hiplando WhatsApp Channel
The Hiplando WhatsApp channel is designed for riders, owners, trainers, breeders, dealers, grooms, transporters and equestrian businesses looking for faster access to the international market.
Join the main Hiplando WhatsApp channel or contact Hiplando directly if you need help choosing the right plan or service.
You can also email [email protected].
Hiplando brings horses, services and professional opportunities together—helping the equestrian world buy, sell and connect through one organized global network.